Exceeding Expectations
A new 15,000 square foot building was added to the Home Office complex in 1965. By the end of the sixties, the company was in the middle of its third decade and had sales representation in more than 75 countries throughout the world.
Sustained growth in export markets during the late 1960’s and early 1970’s also saw the establishment of company offices and manufacturing facilities near Toronto, Ontario under the banner of Southwestern Petroleum Canada Ltd. By this time, the continued marketing success in Europe had forced the creation of another company owned subsidiary, N. V. Southwestern Petroleum Europe S. A.
Continued Growth and Innovation
Major expansion hit the Home Office again in 1975. 12,000 more square feet of office space was added to accommodate the growing staff of sales managers required to assist the ever-expanding worldwide sales force.
According to plan, 6,000 square feet of this new space was needed for immediate use. The other 6,000 was not scheduled to be needed until 1980. By mid 1977, the new addition and entire Home Office facilities were again filled to capacity.
The 1980’s and 1990’s offered a continuing series of new marketing challenges with major new product developments, improved computerization for enhanced customer response times. Another important initiative involved the ISO 9001-2015 Certification of our Quality Systems in 1997 by Bureau Veritas Quality International in the United States and by SGS European Quality Certification Institute in Europe.